About us



It all started with the idea of wanting to bring vaping to the next level. We are proud of what we have achieved: an innovative production company that delights customers around the world with its quality products and ingenuity.

"Our passion is reflected in each VON ERL.product: innovation and quality. For us INNOVATION means that our products and their exceptional characteristics delight you. For us QUALITY means that we are bound to the highest standards – in order to exceed them. Not just when it comes to our products, but also in our trusting relationship with our customers and partners. This is the only way we can achieve our goal: our name is more than just a brand, it is a symbol." Günter Hoefert, general manager

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VON ERL. started off as the innovations department of an Austrian medical technology company. In our products we combine the experience of 50 years of precision craftsmanship, the expertise of highly skilled specialists and an enthusiasm for new technological solutions. Our team is a family of connoisseurs: passionate vapers, techies and creative people who in their daily work strive to provide our customers with an even more intense vaping experience. Cutting edge systems and computer-aided production technologies help us provide the best quality available on the market.

Today, the VON ERL. products can be found throughout the world. Whether they are in Germany, in the US or in Malaysia - our customers everywhere appreciate our outstanding technology, direct support and, of course, the very best taste.